Engineered Garments, Aoyama

We first caught wind a couple months ago that with the release of the spring collection Engineered Garments would be opening up their first free standing retail location, now it's here and open. Well, unfortunately it's not here, it's in Japan. But the shops minimal aesthetic, light tones, wood furniture and open space allows the collection to breath nicely. There is a true art to retail which few folks outside of Japan have really accomplished. It is their educated market and demand for high quality details and experiences that pushes that level and it is unfortunate we don't demand the same level here. Anyways, the store does look great, along with the collection - what else did you expect? It's hard to tell where the images are actually from so thanks to Hypebeast for the update.

Comments

[Andy]

Now you can go to Japan and buy everything they have, to reflect your lack of originality, ha ha the places looks pretty cool wish it was a little closer to home.

[phillipr]

engineered has a great story. the store looks cool too. the funny thing about their clothes is that they are basically taken from the cabelas hunting/fishing catalogue and remade in fashionable fabrics. (www.cabelas.com)
why pay those kind of prices when you can get the real deal?

[admin]

Well Engineered Garments is actually sourcing materials that were actually used when the original garments were being made. They have a group of people that are constantly sourcing deadstock wool denims, cottons, twills and canvas throughout the US and Asia. Then they stock pile the material until the find the right items to use it on. Pretty much all of their pieces are precise replicas of garments made decades and decades ago, but with an updated fit, great styling and color palettes it looks great.

Plus making everything in the USA isn't that cheap, all considered their prices aren't really that bad. $325 for that bird hunter jacket, $300 for the Andover, $280 for the spring bedford, $120-170 for shirting. It's not cheap, I'm not saying that, but it's not unreasonable for the care and effort going into the clothes.