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Aug252012

America's Most Unlikely Business Guru: Yvon Chouinard

01

Image

—01. Photograph by Tierney Gearon.

Words

After recently reading Let My People Go Surfing, I've been increasingly interested in the story of Yvon Chouinard and Patagonia. The product itself is great, but the story behind the people, the man and the company as a whole is even more impressive.

Article via WSJ Magazine

Reader Comments (2)

Ryan, watch 180 Degrees South if you haven't seen it yet. http://www.180south.com/ a new generation of surfers and photographers try to retrace Chouinard and Doug Tompkins's 1968 epic journey from Ventura Ca. to Patagonia, Chile.

It's a humbling and inspiring doc that makes you want to go out on an adventure of your own.
August 25, 2012 | Unregistered CommenterTom Ran
yawn yawn my boy tom ran :)
August 25, 2012 | Unregistered CommenterSilly Sausage

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