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Entries in Nike (36)

Tuesday
Jan282014

Nike Air Huarache LE

01

Images

—01. Suede upper.
—02. Grey on grey.

Words

Nike's iconic Air Huarache has received a muted grey on grey treatment this spring. Featuring a light coloured suede and a mix of synthetic materials, the shoe looks quite different to its traditionally colourful ancestors, creating a more contemporary aesthetic.

Available at Tres Bien

Tuesday
Jan142014

Nike NSW Tiempo 94

01

Images

—01. Removable tongue overlay.
—02. Gum rubber soles.
—03. Quilted leather upper.

Words

The Tiempo has always been my favourite football shoe by Nike. Released as a part of the brand's build-up to the World Cup in Brazil later this year, the classic black leather and white Swoosh on this updated model are nicely offset by a gum sole.

Available at Oki-ni

Monday
Dec302013

Nike Air Max 1 Premium Tape

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Image

—01. Taped seams.

Words

The Air Max 1 has been on a good run this year, partially due to the A.P.C. collaborations, but Nike has produced a number of solid renditions for general release as well. This black on black, taped seam version offers a more substantial feel and enough protection to get you through some moderate winter weather.

Available at Livestock

Tuesday
Dec102013

Online Feature: Gyakusou in Context

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Image

—01. Courtesy of Nike, Inc.

Words

In the wake of all the exposure, after the dust has settled on previous collections, and as we await next season's product at the end of another year, it's the ideal time to consider Gyakusou in a broader context. Alongside some of the iconic imagery created around the brand, David Hellqvist examines a collaboration between Nike and Undercover that has been successful in design, performance, and sales terms ever since its arrival in 2010.

Online Feature: Gyakusou in Context

Wednesday
Nov062013

Nike Tennis Classic AC Premium Black

01

Images

—01. Black suede.
—02. Tonal branding.

Words

The iconic Nike Tennis Classic gets a modern update, combining premium black suede with a perforated Swoosh, tonal heel branding and partial leather lining for a versatile, all-season sneaker.

Available at Tres Bien

Sunday
Oct272013

Nike Gyakusou Fall-Winter '13

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Images

01. Lunarspider LT+ 3.
02. Outlast knit cap.

Words

Nike's latest Gyakusou collection was released yesterday. The sub-brand has weathered some of the initial trend driven hype and seems to have found its footing within the running landscape, offering highly functional, great looking pieces. This collection is one of the strongest yet; there's a great mix of colour and tonal fabrics, and the footwear has evolved nicely as well.

Available at Tres Bien

Thursday
Sep052013

Online Feature: Nike Free Hyperfeel – A Genealogy

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Words

To coincide with the launch of two new Nike shoes built around the brand's innovative Free Hyperfeel concept, we asked Gary Warnett to compile a genealogy highlighting the past models he considers vital to Nike's latest running releases. The subsequent feature – with supporting imagery from the Nike archives, a comprehensive look at both new styles, and a video by Emrah Gonulkirmaz – can be viewed by following the link below.

Online Feature: Nike Free Hyperfeel – A Genealogy
Video: The Art + Science of Feeling by Emrah Gonulkirmaz

Wednesday
Jul172013

Nike Innovation Summit: Nature Amplified

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Image

—01. Nike Campus, Portland.

Words

Nike unveiled two new footwear styles yesterday at their Innovation Summit in Portland: the Free Hyperfeel and the Free Flyknit. The presentation also included new Dri-Fit wool fabrics, down pieces and knit garments set to release this fall. With Nature Amplified as the theme, Nike staged a sensory experience around the latest technological developments in running.

Nike

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